Blogs and SEO
Keyword research to article
The SEO pipeline from seed keywords to clusters, briefs and published articles.
The SEO Command Center (/dashboard/brands/<brandId>/seo) runs research in stages. You review at each stage; nothing is written until you approve.
The stages
- Seeds: add 3 to 10 topic keywords that describe what you offer.
- Keywords: PostKing expands the seeds into a larger keyword set with intent and priority. Edit, exclude or delete keywords. Browse them under Keywords (
/dashboard/brands/<brandId>/keywords). - Clusters: keywords are grouped into topics. Approve the clusters you want to write about and reject the rest.
- Roadmap and briefs: each approved cluster becomes a brief with a structured outline. Open a brief (
/dashboard/brands/<brandId>/seo/briefs/<briefId>) to edit it. - Articles: approving a brief starts article generation.
- Publish: send the article to a publication, now or scheduled.
Good to know
- Research and writing run in the background. Come back when they finish.
- Each stage uses credits. Estimate the cost of keyword research before you start.
- Set markets (country and language) for research under the SEO settings.
- Before writing, PostKing checks for overlap with articles you already have so two pages do not compete for the same query.
- Gap and competitor checks compare your coverage with existing content and with a competitor domain.
- Articles can also feed side pages and comparison pages.
From an assistant
Ask: "Start SEO research for my brand from these seeds: ...", then "Show me the clusters", "Approve clusters 1 to 3", "Approve the briefs". Your assistant polls the background jobs for you.
Measure
Search Performance (/dashboard/brands/<brandId>/search-performance) shows traffic, queries and AI answers coverage.